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Sales & Marketing Operations Analyst

The Sales & Marketing Operations is a newly created function responsible for providing cross-functional support across the business.The team’s main responsibilities evolve around process optimisation, data analysis, enablement and technology stack management – developing processes and identifying system improvements that increase efficiency, improve performance and unlock revenue growth.

 

We are looking for an energetic and proactive Sales and Marketing Operations Analyst to join our team. This is a key position within this newly created function and an excellent opportunity for someone motivated to learn and develop within a high-growth business. We are looking for a versatile team-player, prepared to handle varied tasks and strive for operational effectiveness. The Sales & Marketing Operations Analyst will be providing operational and analytical support for the business development, marketing and sales teams to support their efforts related to lead generation, data management, analysis and reporting.

 

Location

Zagreb, Croatia

Benefits

Gym membership, training and development, medical examination

KEY RESPONSIBILITY AREAS

 

Data

Partnering with Sales, Marketing & Customer Success leadership and their teams, to ensure all account, contact and other territory coverage information is accurate and up-to-date. Assisting with data integrity in Salesforce,  cleansing and maintaining the database to ensure streamlined sales and marketing activities. Establishing and executing on strategies for importing & managing new contacts/leads/databases.

Reporting

Supporting the organisation with specific reporting requirements around individual, team and territory performance to promote effective planning and strategy definition. Developing and delivering analytics to evaluate business requirements and recommending changes or improvements which positively impact productivity across all commercial channels. Continued development of Salesforce reporting and dashboards.

Sales and Marketing Support

Providing data and reports to help their day to day activities along with the management of customer accounts within the Salesforce platform.

Working to a research brief to acquire organisation and contact information,  cleansing existing data using available sales and marketing tools in order to generate prospect lists to be managed in Salesforce.

Process

Working with other departments to understand ‘as-is’, improvements, processes and developing user cases by working with key stakeholders. Overseeing governance of all relevant processes, running routine audits to verify compliance at all levels.

COMPETENCIES  KNOWLEDGE, SKILLS, ABILITIES

Essential

  • Background of working in an administration operative role.
  • Attention to detail and ability to maintain consistent, correct data across multiple systems
  • Strong analytical mind, enabling you to question, understand and articulate data in a simple but informative way.
  • Excellent verbal and written communication skills that enable you to work with people at all levels.
  • Ability to display outstanding organisational and time management skills that allow you to manage your own time effectively and work to tight deadlines with an eye for detail and a calm approach when under pressure.

Preferred

  • International experience a major plus.
  • Experience working with sales and/or support systems.

This role is based either in Zagreb or Split.