Take the pain out of campaign planning no matter the scale or complexity
For media businesses struggling with complex use cases, CloudSense provides full control over products and campaign services. With full visibility of all inventory, campaign planning becomes a smooth-running machine that boosts revenue by minimizing make-goods and efficiently managing under-delivery or unsold inventory.
Combine multiple cross-campaign products into commercial offeringsEnsure accurate pricing, no matter the campaign configurationQuickly generate quotes that are fair to the advertiser and profitable for you
Full end-to-end integration
A single platform to consolidate and govern all operational processes, and eliminate rekeying of data.
Real-time availability and performance monitoring
Visibility of contending bookings to maximize revenues and reduce unsold inventory.
Dynamic campaign optimization
Consolidated campaign metrics highlight areas of risk, alerting the user to under performing campaigns.
Unrestricted control and auditability
Full control over pricing and margins with user permissions, discount rules and approvals.
Connect your entire Adtech stack
Unify your data in one place with pre-built connectors to ad servers, exchanges and analytics platforms.
Better results across the board
Cut sales cycle time by 70% while boosting deal conversion and average order value.
Monitor and improve advertising campaign performance
With the CloudSense digital ad sales platform, you can easily monitor advertising campaign performance and make changes to underperforming campaigns in real-time, and sync them with Google Ad Manager.
In this short demo, we showcase the CloudSense orchestrator and how it can simplify the process of obtaining approval for content creation, as well as how to review performance of an existing campaign that is live in Google Ad Manager (GAM) and monitor its performance vs budget.
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Learn more about the CloudSense digital ad sales platform
Transform your sales processes, go to market faster and unlock operational savings with our fully integrated, end-to-end solution for communications service providers.
- Product Catalog
- Billing & Revenue Management
- Ad Server Integration
Product Catalog
- Launch new products to market faster
- Bundle complex campaign services with ease
- Ensure order accuracy with built-in eligibility and availability rules
Launch new offerings faster with a product catalog that manages inventory, content, subscriptions, rate cards and campaign services in a single platform.
Billing & Revenue Management
- A true single source of truth so all departments refer to the same data
- Eliminate manual re-entry between sales, provisioning and billing systems
- Automatically sync any changes with finance systems
Achieve a 50% reduction in invoicing errors with revenue recognition, billing reconciliation rules and automation.
Ad Server Integration
- Amend any order across multiple line items & different product channel types
- Real-time visibility of unsold inventory so you know exactly what is available to sell
- Live campaign performance view so ad lines can be tied back into revenue forecasts
Integrate with the systems your teams use every day, including ad servers, billing, ERP and fulfillment systems.
We have carried out more than 100 successful transformations for some of the world's largest publishers and media companies
“Without CloudSense, we wouldn’t be able to make informed decisions around our sales pipeline or report in real time. We’d be back to ad hoc reports in DFP and comparing those to the billing system of record and waiting till the end of the month to close out for everyone to get the numbers.”
James Kober, Senior Director of Advertising Product and Technology
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"With the previous system, adding new products used to take two weeks, now with CloudSense it takes an hour. If you have the product defined, within an hour it’s ready to go, so that’s a big plus."
Marvin Walstra, Manager of Back Office Systems
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"Since we introduced CloudSense we have a more efficient and user-friendly interface, that helped us to simplify the sales rep multimedia order entry, and easily adapts to our evolving business needs."
